Director, 2025 - 2028
As a life-long resident of the Great Basin, I am the 3rd generation to farm and ranch in Nevada's Dayton Valley. After 20 years as a Nevada State Park Ranger, and 15 devoted to conservation efforts on the Middle Carson River, I currently serve as Nevada’s Organic Transition Specialist with UNR’s Desert Farming Initiative and California Certified Organic Farmers (CCOF). Alongside my lovely wife and our three children we’ve operated Holley Family Farms for 15 years. Now with my wife and oldest son, we raise cattle, sheep and pigs, grass hay and pasture, and we produce USDA Organic vegetables for local food outlets including farmers markets, restaurants, and the Great Basin Community Food Co-op. I was raised on Tahoe's north shore by parents who instilled a love of "all creatures great and small," large natural landscapes, the value of neighbors, the significance of history, the necessity and nobility of agriculture, and the pleasure of good food and delightful company.
Co-ops have long been a part of my life. My mom was a founding member of North Tahoe’s We the People Natural Foods Cooperative (1973). We’ve since frequented numerous co-ops in Montana, Wyoming, and throughout California out of support for local farmers and makers, local food, and the cooperatives who labor to provide local organic food and products. Maintaining an ongoing supply of meats and produce to our co-op continues to be one of the high points of our farming. To know that people are nourished by and enjoy the fruits of our labor is satisfying beyond measure! I hope for the opportunity to serve the co-op and its members, and help further the community that’s been built between producers, small business, and consumers throughout our beautiful foodshed.
He has been designing and constructing hydroponic, aquaponic and traditional greenhouse facilities for over 10 years, and he is passionate about empowering businesses and individuals alike with the ability to produce organic and sustainable products. Recent projects inlcude FSMIP program grant coordination and aquaponic system prototyping with Hungry Mother Organics, commercial facility design and construction management for Dayton Valley Aquaponics, and most recently, serving as VP of Operations for Bonanza Pharms, a certified organic indoor CBD cultivation and processing facility.